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Unlocking Growth: GCC Corporate Banking Strategies & Trends

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Corporate and Investment Banking in the GCC: Accelerating Growth and Challenges Ahead

Corporate and Investment Banking in the GCC: Accelerating Growth and Challenges Ahead

Times are good for corporate and investment banking (CIB) across Gulf Cooperation Council (GCC) countries. From 2021 to 2024, CIB revenue increased by about 14 percent annually—more than double the region’s historical CAGR of about 6 percent—to push total revenue to between $55 billion and $65 billion. Banks across the GCC expect that CIB revenue will increase to $90 billion to $100 billion by 2030, as the high growth rates that have pushed CIB’s share of total banking revenue in the region to more than 50 percent are expected to persist.

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Corporate and investment banking in Gulf Cooperation Council countries could reach $90 billion to $100 billion in revenue by 2030. src=”https://www.mckinsey.com/~/media/mckinsey/industries/financial%20services/our%20insights/five%20accelerators%20for%20corporate%20and%20investment%20banking%20in%20the%20gcc/svgz-cib-in-the-gcc-exh1-01.svgz?cq=50&cpy=Center”
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Exhibit 1 Image description Two charts compare the 2023-2024 and 2030 corporate and investment banking revenue of
the Gulf Cooperation Council in four segments: transaction banking, lending, sales and trading, and primary
market. In 2023-2024, revenue is about $55 billion to $65 billion; the 2030 forecast revenue is about $90 billion
to $100 billion. In both periods, transaction banking makes up about 40% to 60% of revenue, lending makes up
about 40% to 45%, and sales and trading and primary market make up the remainder. Source: McKinsey analysis
based on market expectations among Gulf Cooperation Council corporate and investment banks End image description

Yet even as the broad environment remains positive, CIB faces increasingly complicated challenges in the GCC, especially from the potential impact of factors such as oil-price uncertainty, geopolitical dynamics, corporate tax increases, and low interest rates. This article identifies five focus areas for banks to remain at the forefront: fueling the CIB engine with transaction banking and foreign exchange, driving capital utilization, expanding offerings and expertise from traditional finance to capital markets and trading, prudently growing and diversifying lending, and managing costs effectively by increasing operational productivity and implementing new technologies.

Understanding current tailwinds and headwinds

While challenges lie ahead for the CIB industry in the GCC, it is still benefiting from significant tailwinds (Exhibit 2). For example, non-oil GDP is growing, propelled partly by long-term government programs. As regional economies diversify and the private sector expands, there has been a surge in small and medium-size enterprises (SMEs) in need of segment-specific solutions—for example, cash management product bundles. Meanwhile, multinational corporations are increasing their footprints, prompting a need for more-sophisticated products to support their operations. The growth of foreign direct investment in GCC countries (approximately 8 percent per year from 2014 to 2023) could further stimulate cross-border payments.

However, at a macro level, mid- to longer-term volatility in oil prices, geopolitical dynamics, and corporate tax increases are all potential headwinds. More specifically for the banking sector, CIBs must overcome funding shortages with record-high loan-to-deposit ratios—nearing or surpassing 100 percent in half of all GCC countries—which create potential liquidity constraints. In addition, lower interest rates, with more cuts expected this year, are putting pressure on returns, given that approximately 85 percent of GCC banks’ income is based on interest.

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The corporate and investment banking sector in the Gulf Cooperation Council faces several headwinds and tailwinds. src=”https://www.mckinsey.com/~/media/mckinsey/industries/financial%20services/our%20insights/five%20accelerators%20for%20corporate%20and%20investment%20banking%20in%20the%20gcc/svgz-cib-in-the-gcc-exh1-02.svgz?cq=50&cpy=Center”
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Exhibit 2 Image description A table depicts tailwinds and headwinds of two aspects of the Gulf Cooperation Council
(GCC) banking: macroeconomic shifts and corporate and investment banking intrinsics. The macroeconomic tailwinds
are a shift toward non-oil GDP growth, growth of foreign investments, evolving corporate structure, and increased
presence of multinational corporations in the GCC. Headwinds are oil price uncertainty, geopolitical dynamics, and
corporate tax increase. For corporate and investment banking intrinsics, the tailwind is robust momentum, and the
headwinds are record-high loan-to-deposit ratio and pressure on returns. End image description

Five priorities to maintain momentum

1. Fuel the CIB engine with transaction banking and foreign exchange

In the GCC region, transaction banking (TB) accounts for some $25 billion to $35 billion in total CIB revenue—between 40 percent and 60 percent of the total—and is forecast to grow by approximately 7 percent annually. While these are in line with global trends, deeper digging reveals significant differences with the rest of the world (Exhibit 3). In the GCC, about 60 percent of TB revenue relies on income from balances on banking accounts, while the global average is about 45 percent. Trade finance in the GCC accounts for 14 percent of revenue, compared with 8 percent globally. This can be attributed to the proactive strategies of several leading GCC banks, which have been establishing regional trade corridors for their clients to move beyond local confines. However, macroeconomic developments have introduced a degree of uncertainty around trade flows and associated TB income. Payments make up about 13 percent of revenue compared with 15 to 30 percent in other regions, largely because of the GCC practice of offering payments as add-ons to lending or deposits to increase market share. Also, card usage is minimal: just 2 percent of revenue, well below global averages.

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Transaction banking revenues in Gulf Cooperation Council countries rely heavily on income from bank accounts. src=”https://www.mckinsey.com/~/media/mckinsey/industries/financial%20services/our%20insights/five%20accelerators%20for%20corporate%20and%20investment%20banking%20in%20the%20gcc/svgz-cib-in-the-gcc-exh1-03.svgz?cq=50&cpy=Center”
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Exhibit 3 Image description A segmented bar chart compares the share by product of Gulf Cooperation Council (GCC)
banking revenues with other countries and regions for 2023-2024. Trade finance and accounts shares are generally
higher in the GCC, at 14% and 61%, respectively. In other regions, trade finance is 10% at most, and accounts are
between 45% and 49%. Other products, which are liquidity management, collections, payments, merchant acquiring, and
cards, have relatively small revenue shares in the GCC, ranging from 1% to 13%. Footnote 1: Revenues include net
interest income and commissions. Footnote 2: Accounts are estimated based on wholesale deposits and the average
deposit margin. Footnote 3: Figures for Kuwait, Qatar, and the United Arab Emirates are extrapolated based on Saudi
Arabia for cards, merchant acquiring, payments, and collections. Source: McKinsey Global Payments Map End image
description

Meanwhile, foreign exchange (FX) is becoming a more important source of non-interest revenue as GCC countries become more interconnected globally.

Although TB products already account for a significant share of total CIB revenue, there remains room for growth. Tomorrow’s winners will be the ones who embrace the opportunity to reinvent TB, take leadership roles, and drive revenue by considering several actions:

  • Bolster the financial contribution of all TB products. For example, develop industry-focused propositions focusing
    on import- and export-heavy subsectors, including those of international subsidiaries; enhance merchant-acquiring
    strategies; and improve the tracking of deposits and flows across segments and products.
  • Increase product sophistication. This includes enhancing product offerings with tailored tools for financial
    management and working capital optimization to address all aspects of cash positioning, forecasting, liquidity
    optimization, and short-term investments. While the GCC currently lags behind other regions on the use of many of
    these features, we expect the winners of tomorrow to leap several sophistication levels forward soon by establishing
    a wide range of available franchise or white-label solutions for both traditional and emerging use cases.
  • Lead innovation in new opportunities. Embedded finance and open banking offer opportunities for customer acquisition,
    product development, and digitalization. We already see varying technology and digital spending among GCC banks,
    and we believe that the leaders of tomorrow will be the ones who out-innovate competitors. Customers expect embedded
    finance products and services to be provided by merchants and other consumer and SME platforms. Merchants are increasingly
    likely to turn to corporate bankers as service providers.
  • Create best-in-class digital journeys. There is currently a wide range of digital maturity in CIB among local banks.
    Going forward, the implementation of convenient, fast, and reliable digital journeys will become an even bigger differentiator
    in transaction banking and FX because the corporate customer base and finance functions are getting more sophisticated.
    To win, banks need a flexible, modular architecture that accommodates various third-party solutions. We already see
    banks partnering with tech providers and fintech companies to accelerate the adoption of next-generation, analytics-based
    capabilities across TB. We expect this to become the norm rather than an exception.
  • Navigate uncertainty. Regional and national banks have a prime opportunity to distinguish themselves by offering
    robust solutions catering to clients’ immediate and long-term needs, especially responsive financial support—such
    as quick financing and hedging solutions—to navigate unstable supply lines. By becoming trusted partners, banks can
    leverage local expertise and agility by providing, for instance, market insights and tailored risk-mitigation strategies.

2. Drive capital utilization through capital-light, off-balance solutions and implementing originate-to-distribute models

Capital demands in the GCC are growing, pushing overall banking loan-to-deposit ratios to record levels at a regional level (Exhibit 4). For example, credit demand growth in Saudi Arabia has surpassed deposit growth during the past five years, resulting in a loan-to-deposit ratio exceeding 100 percent.

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Lending-to-deposits ratios in Gulf Cooperation Council countries have reached record levels. src=”https://www.mckinsey.com/~/media/mckinsey/industries/financial%20services/our%20insights/five%20accelerators%20for%20corporate%20and%20investment%20banking%20in%20the%20gcc/svgz-cib-in-the-gcc-exh1-04.svgz?cq=50&cpy=Center”
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Exhibit 4 Image description A bar chart shows the total loans to total deposits ratio as of the end of 2024 as a percent
for the Gulf Cooperation Council countries. From highest to lowest, the countries are Qatar, Saudi Arabia, Kuwait,
the United Arab Emirates, Oman, and Bahrain. Qatar and Saudi Arabia exceed 100%, and Kuwait is nearing 100%. Note:
100% represents the threshold at which loans exceed available funding. Source: McKinsey analysis of published data
of the central banks of Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the United Arab Emirates End image description

This trend is likely to persist, given government-led initiatives to boost domestic private investment, increase homeownership, and embark on various megaprojects, including major sporting events. Demand for credit in Saudi Arabia is projected to grow by 12 to 14 percent annually, while funding supply has the potential to expand by just 8 to 10 percent per year (Exhibit 5).

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In Saudi Arabia, growth in credit demand has consistently outpaced that of deposits over the past five years. src=”https://www.mckinsey.com/~/media/mckinsey/industries/financial%20services/our%20insights/five%20accelerators%20for%20corporate%20and%20investment%20banking%20in%20the%20gcc/svgz-cib-in-the-gcc-exh1-05.svgz?cq=50&cpy=Center”
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Exhibit 5 Image description A line graph depicts growth in credit to the private sector vs. growth in banking deposits
in Saudi Arabia from 2014 to 2024, as a percent. Growth in credit slightly outpaces banking deposits growth from
2014 to 2016 and especially so after 2019. At its peak, credit growth reached 15% in 2021, while banking deposits
growth was about 8%. Source: “Monthly statistics,” Saudi Central Bank, accessed April 21, 2025 End image description

This dynamic presents an

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